The Way We Build(영문판) (A Journey Through the Spaces of Hyundai Card)

The Way We Build(영문판) (A Journey Through the Spaces of Hyundai Card)

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Vendor: 중앙북스 - 현대카드
Type: 인문교양
SKU: 9788927812838
Categories: ALL BOOKS 인문 인문_인문교양
Tags: TheWayWeBuild영문판AJourneyThroughtheSpacesofHyundaiCard 인문_인문학일반
Description
29 Hyundai Card Space Projects over 20 Years
《The Way We Build-the English Edition》 is coming to your shelf!
The English edition of The Way We Build, a book encompassing Hyundai Card’s entire architectural and spatial projects over the past 20 years, is coming to your shelf in January 2022, following the publication of the Korean edition. The Way We Build is an archive where everything of the 29 spaces that Hyundai Card has planned and built based on its’ unique design philosophy since 2002 is on display. The book contains not only Hyundai Card’s intentions in planning each space, but also what the founders and designers of the architecture and design firms as Hyundai Card’s collaborators have emphasized the most in designing and creating each space.
저자

현대카드

Writers/JihoPark
Heworkedfor17yearsinfashionandlifestylemagazinessuchasEsquireandArena,duringsevenyearsofwhichhewasaneditorofArena.Since2016,hehasbeenworkingonnumerousprojectsthatunfoldcontentbasedonhighlysense-orientedspacessuchasJihoPark’sLate-nightBookstoreandLate-nightSalon.HeiscurrentlyservingasaspecialeditorforHyundaiCardDIVE,adirectoroftheDaelimCulturalFoundation,andaPRAmbassadorforSeoul.

EunkyungJeon
SheisadirectorofmonthlyDesign.Workingasadesign-specializedreporterandeditorfor17years,shehasinterviewedKoreanandforeigndesigners,businessdirectors,andmarketers,andhaswrittenplannedarticlesonvariousarchitecturalanddesignprojectsanddesignandlifestyletrends.

YoonkyungBae
ShelecturesonarchitecturaldesignandtheoryatDankookUniversityandYonseiUniversityandwritesarchitecture-relatedcolumnsforvariousmediaoutlets.

목차

Preface
ForewordDr.MartinoStierli
Writer’sComment_JihoPark,EunkyungJeon,YoonkyungBae
Interview_TedChung,Vice-ChairmanofHyundaiCard

Chapter1.
HyundaiCardHeadquarters
1.1ConventionHall,Auditorium&LectureRoom
1.2DesignLab&UXLab
1.3CardFactory&TrafficMonitoringCenter
1.4theBox,Caf?&Pub
1.5Workspace

Chapter2.
OfficesEmbodyingCompanyDisciplines
2.1HyundaiCapitalYeong-deungpoOffice
2.2HyundaiCapitalBusanOffice
2.3HCA
2.4HCBE
2.5BHAF
2.6HCUK

Chapter3.
HyundaiCardLibraries
3.1DesignLibrary
3.2TravelLibrary
3.3MusicLibrary
3.4CookingLibrary

Chapter4.
BrandSpaces
4.1Vinyl&Plastic
4.2Storage
4.3StudioBlack
4.4CastleofSkywalkers
4.5HouseofthePurple
4.6AirLounge

Chapter5.
RegenerationProjects
5.1GapadoIslandProject
5.2BongpyeongMarket
5.31913SongjeongStationMarket

Appendix.WordsonHyundaiCardSpaces
Appendix.DesignsofHyundaiCard
Appendix.Index
Appendix.Profile

출판사 서평

Catchingthe‘Why’HiddeninSpace
《TheWayWeBuild-theEnglishEdition》containsthedesignstoriesofkeyworkspacesofHyundaiCard’sofficebuildingsathomeandabroad,includingtheYeouidoheadquartersinSeoul,wherethecorporateidentityandworkculturearesmoothlyintegrated.Inparticular,thebookalsonarratesstoriesbehindthespacesinsideHyundaiCard’srepresentativeofficebuildings,suchastheconventionhallofHyundaiCard'sYeouidooffice,CardFactorythatproducescardplatestobedeliveredtocustomers,andDesignLab&UXLab,thebirthplaceofHyundaiCarddesign.
Inthisbook,Vice-ChairmanTedChungofHyundaiCardexplained,“HyundaiCardconstantlychangesitsworkspaceswithafocuson‘detailsthatcanfacilitatenewideas’alongwiththeconvenienceofemployeesinmind,”adding,“ItakeprideinthefactthatHyundaiCardistheonlycompanythatstrivestointegratethecorporatecultureandidentityintotheworkspace.”
AlsointroducedaretheintentionsinplanningtheDesign,Travel,Music,andCookinglibraryseries,whichsymbolizesHyundaiCard’sbrandidentity.Inparticular,thebookalsorevealsthespatialelementsthatHyundaiCardhademphasized,andbehind-the-scenesstoriessuchastheconcernsandfiercedebatessharedbetweenVice-ChairmanTedChung,designerscommissionedforthearchitecture,andHyundaiCardprojectmanagers.
Furthermore,projectsintroducedrangefromregenerationprojectscreatedinharmonywiththelocalcommunity,suchastheGapadoProject,tobrandspacesincludingVinyl&Plastic,theStorage,StudioBlack,HouseofthePurple,andtheCastleofSkywalkers.
AHyundaiCardofficialcommented,“HyundaiCard’sspaceprojectsareatthecenterofattentioninKoreaaswellasabroad,winningfamousoverseasarchitectureawards.WehopethatTheWayWeBuildquenchesthecuriosityofmanypeopleinunderstandingHyundaiCard’sarchitectureandspatialdesignphilosophy.”