VACTOR

VACTOR

$23.22
Description
Almond flowers survive the long winter and bloom the earliest in early spring. 〈Almond Blossoms (1890)〉 is the first gift Vincent van Gogh gave to his nephew and the last flower painting he painted in the last spring of his 37-year life. In February 1890, Vincent van Gogh, while in the Saint-Rémy Asylum, received a letter from his brother Theo containing the happy news of a new son. “As I said before, the child is named after you. And I also wished that this child would be determined and courageous like you.” Gogh was both sorry and grateful that his nephew inherited his name(Vincent), which he had no health, happiness, or success. So Vincent van Gogh painted a pretty flower tree as a gift for his nephew.

It was a picture of a blossoming almond tree in pink and white colors against a blue sky. Theo, who received the painting, said it was very beautiful and hung it over the baby’s crib. Almond flowers that bloom in early spring symbolize new life and hope. Also, the almond tree is known as a symbol of resurrection. Paradoxically, Vincent Van Gogh painted the most hopeful and brightest picture in the darkest and most difficult time. Five months later he died, and his lifelong brother, Theo, followed six months later. So what happened to baby Vincent? He cherished the flower paintings his uncle gave him for the rest of his life, and later donated them along with all his uncle’s posthumous works to the Van Gogh Museum. Would the painter Vincent Van Gogh have imagined the image of his nephew who created an art museum with the name and gift he received from his uncle? Among the fruits of the plant, there are exceptionally many red ones. Why?

Plants bear fruit in order to spread offspring through seeds. However, young plants do not grow well near the mother. Young plants born near their mother do not grow well because they cannot compete with their mother for nutrients and sunlight. Therefore, plant seeds must be moved to a faraway place and sprouted there so that they can grow well without competition and spread over a wide area. Birds have wings and can travel quite far. Then the plant can spread its seeds as far as possible. That is why plants attract birds with their fruits. Birds do not have teeth, so they cannot bite the seeds in the fruit and swallow them whole. The flowers therefore encase the seeds in the “red” flesh that birds love.
저자

AndrewH.Kim(김흥기)

AndrewH.Kim(김흥기)

AndrewH.KIMisthefounderof"ABLEEducation.“HeisarenownedHRD&Systemstheorist.Whathestudiesisthebuildingofdynamiccommunitiesinwhichindividualscanexcelandprosper,andsustainableexemplarynationsthatthriveasaresult.
HewasengagedintheformulationofnationalpolicyatanagencydirectlyunderthePresidentoftheRepublicofKorea.HehasservedaseconomicandscientificadvisertoseveralSouthKoreanpresidents.
HetaughtfuturestrategyatKAISTandisavisitingprofessoratMoscowStateUniversity.Hehaswrittenmorethan10books,including〈LeonardodaVinci'sPerspective〉and〈Work,MoneyandBread〉.

저자는미국오이코스대학교의VactorBusinessSchool원장으로재직하고있다.해군학사장교(OCS)보급관으로군복무를마쳤다.행정고시합격후국가안전기획부(現국가정보원)에고시특채되어분석관과정보관으로봉직했다.산업통상자원부등여러부처의정책자문위원과대통령의지식재산분야자문위원을역임했다.
KAIST에서미래전략과지식재산을가르쳤고2011년모스크바국립대학교(MSU)초빙교수로위촉된이래러시아고등경제대학교(HSE)등명망있는대학에서강의했고세계No.1교육·학술·연구기관인중국과학원(CAS)산하가상경제및데이터과학센터(CASFEDS)와공동으로“중국과학원지식재산최고위과정”을개설하여역량있는지식재산전문가를양성했다.
저자는제네바국제발명전에서금상을수상한발명가이며,창업하여글로벌유수기업의파트너로서활동한모험적기업가일뿐아니라유망한스타트업들의성공의발판과터전을만들기도했다.교육,혁신및일자리창출등각종문제를자문하거나직접해결해온데이어이를심화시켜개인,집단,기업및국가단위의가치창출을위한〈ABLEeducation〉으로집대성하여국경을넘어전파하고있다.
러시아연방과학과예술분야국가영재인Altair(Sirius)의고문으로서모스크바국립대와협력하에ABLE프로그램을교육하고있다.러시아연방다게스탄국립대의방문학자이자러시아연방다게스탄국립과학원(RussianAcademyofSciences,Dagestan)의외국인회원이며,러시아스포츠영웅Khabib교육·스포츠재단(ROSSIFoundation)의고문으로도활동하고있다.

목차

Preface 004

AcclaimforAndrewKIMandABLEeducation 012

Praisefor〈Vactor:APioneerofExcellenceandProsperity〉 016

Prologue 026


PartI.
SpacebetweenStimulusandResponse:DecisionandChoice

Chapter01.Maptounderstandtheworld:MentalModels
1.PerspectivesonHumanbeings 041
1)PsychoanalysisandBehaviorism 041
2)CognitiveDevelopmentTheoryand“CognitiveRevolution” 045
2.Howdoesthehumanbrainprocess“information” 046
3.MentalModels(MM) 052
4.FunctionsofMentalModels 060
5.MentalModelsasLenses,BiasesandTools 065
1)Lenses 066
2)Biases 068
3)Tools 070
6.HardmentalmodelsandSoftmentalmodels 075


Chapter02.UnderstandinghowtheSystemworks
1.SystemsandMentalModels 086
1)WhatisaSystem? 086
2)SystemandIPOmodel 091
3)Little’sLaw 093
2.MechanismofsomeSystems 100
1)Asystemcalledafan 100
2)“Organizations”and“Corporations” 106
3)Businesssystem 110
4)Systemcalled“Capitalism” 112
5)Thesystemof“Money”:CompoundingandLeverage 122


Chapter03.ImprovementandUtilizationoftheSystem
Beforestarted 130
1.Howtoimprovethesystem 131
1)OneLevelHigher 131
2)TheoryofConstraints 134
3)Firstprinciple 141
2.Useoffeedbackloop 145
1)Understandingfeedbackloops:someexample 147
2)Useoffeedbackloop 149
3)Whatwell-designedfeedbackloopshaveincommon 152
3.Asystemcalled“Luck” 155
1)Magicpotion 156
2)4stagesofluckand“lucksurfacearea” 156
3)Improvingthelucksystem:5waystoincreaseyour“lucksurfacearea”158


Chapter04.Decision-makingmethodsforvaluecreation
Beforestarted 161
1.Makingadecision 163
1)Long-term:RegretMinimization 163
2)Medium-term:ParetoPrinciple 166
3)Short-term:ICE 167
4)Immediate:EisenhowerMatrix 170
2.Systemsthinking 171
3.Gametheory 180
4.Second-orderthinking 187
5.Marginalthinkingandsubgoals 191
1)Marginalthinkingandholisticthinking 191
2)Subgoal 197
6.NumeracyandAnalyticalThinking 200
7.Optimization:LinearProgramming 207
8.ProbabilisticDecisionMaking 211
1)BadDecisionsbutLuckvs.Gooddecisionsbutbadluck 214
2)ThinkLikeaPokerPlayer 215
3)Howtothinkofbettinginthreesteps 215
9.Backwardsreasoning 217
10.The3stagesofdecisionmakingandsimplification 221


PartII.CompetenceandPerformance

Chapter05.Meta-cognitionandCircleofCompetence
1.ValuecreationandCompetence 230
2.CompetenceandMeta-cognition 236
3.CompetenceandCircleofCompetence 247
1)Whatisthecircleofcompetence? 247
2)Ifso,howcanyoufindyourcircleofcompetence? 251
4.Negativecapability 254


Chapter06.Pareto’sPrinciple
Episode:ReverendJohnMaxwell 263
1.Non-linear:effortsandresults 265
2.ParetoPrincipleandPerformance 268
3.FocusonHigh-valueareas! 276
4.PracticetheParetoPrinciple! 284


Chapter07.ACriticalReviewofthe10,000-hourrule
1.10,000-Hourrule 287
2.Originalsourceofthe10,000hourrule 288
3.In-depthreviewofthe10,000hourrule: 292
1)Wheneffortandperformancearenotrelated.(Luck) 292
2)Iftheaptitudeisnotrightforyou 294
3)Whentheamountofeffortisnotenough 297
4)Whenqualityismoreimportantthanquantityofeffort 298
4.Amorerealisticalternativeforus 299


PartIII.Mindsets

Chapter08.ExpansionandStrengtheningofCompetence
BeforeStarted 304
1.What’swrongwithstayinginyourcomfortzone? 305
1)Ifyousettleinyourcomfortzone,thereisnogrowth,
butratherstagnation. 305
2)Comfortzoneandsafetyzonearenotthesame.
Andthesafetyzonechanges. 308
2.Getoutofyourcomfortzone? 311
1)Model1:comfortzone→fearzone→
learningzone→growthzone 312
2)Model2:comfortzone→
“Stretchzone”→paniczone 314
3)Synthesisofthetwomodels 315
3.Mindsetthatdrivespeople 321
1)FixedmindsetandGrowthmindset 321
2)FromlimitsofGrowthmindsettoVactormindset 323
4.Whatarethebeliefsthatgiveusstrength? 328
1)MessagefromSteveJobs 329
2)TheGroundsandAmazingPowerofBeliefs:TheHiddenLinktotheGrowthMindset(orVactorMindset) 332
Furtherreading:AnepisodeofDr.YoungwooKang 338


Chapter09.ValuecreationbasedonthePlus-summindset
1.CompetitionandZero-sum 344
2.Plus-sumandPlus-summindset 348
3.Howtocreatevalue? 357
4.Howtocreatevalue?:CaseStudy 364
Furtherreading:〈Oneredpaperclip〉-fromPlus-sum 369


PartIV.SocialNetworks

Chapter10.TheImpactofSocialNetworksonSuccessandProsperity
1.HowdidEinsteinbecomeacelebrity? 384
2.MixedfortunesofSAMOpartners 394
3.LessonsfromEinsteinandBasquiat 401
4.SocialNetworks 410
1)Weakties 410
2)Successformula:“3ElementsofSucces

출판사 서평

추천사



ProfessorKimisaverygenuinefigurededicatedtotheadvancementofdemocracyandeducationinKorea.
-Ki-suLee(EmeritusprofessoratMoscowStateUniversity,formerpresidentofKoreaUniversity)


AlbertEinsteinsaidthatthehighestvalueinnatureissimplicity.Astheauthorsaid,theexcellenceofourlivesalsocomesfromsimplicity.
-Sang-heeLee(ChairmanoftheGreenLifeInstitute,formerMinisterofScienceandTechnology)


Iexpectthatthisbookwillcontributetocreatingamorehumanesociety,apeacefulandbeautifulworld.
-Ki-pyoJang(DirectoroftheNewCivilizationPolicyInstitute,formerRepresentativeoftheSocialDemocraticPartyofKorea)


Theauthorpursuesplus-sum,notzero-sum.Ialwayssupporthisjourneytowardscommonprosperityofmankind.
-AleksandrNekipelov(DeanofEconomics,MoscowStateUniversity,VicePresidentoftheRussianAcademyofSciences)


Thisbookisalreadyinterestingjustforitstitle.Becauseeveryonewantsalifeofexcellenceandprosperity,buttheydon'tknowhow.
-AndreySelivanov(HeadofDept.oftheCISStateCommittee,deputyoftheStateDuma1993-2003,16-timeworldchampiononchesscomposition)


StudentsatMoscowStateUniversityloveProfessorKim'slectures.Hislecturesarealwaysexciting,informativeandeveninsightful.
-MariaAlexeeva(GraduatestudentattheFacultyofEconomics,MoscowStateUniversity)